Influencer Marketing

Wine Business Center 899 Adams Street, Saint Helena

“Influencer Marketing” has come a long way from days of shipping wine to bloggers in the blind hope they’d write a rave review. But where are we now, exactly? Is working with “influencers” actually useful or just a trendy distraction? Our event will provide attendees with an overview of the influencer landscape and where it’s ...

From the Case Files: Nakedwines.com

NakedWines.com 135 Gasser Drive A, Napa

What are the marketing case files that helped indie wine company Nakedwines.com grow to 100,000+ loyal customers (known as Angels)? Nakedwines.com will share some of its biggest wine marketing success stories (and a couple of their mistakes) with attendees. Which projects batted a thousand? Which ones were surprising strikeouts? And most importantly: What lessons have ...

After The Fires… Beyond Lessons Learned

Buena Vista Historical Winery 18000 Old Winery Road, Sonoma

As we approach the two-year anniversary of the devastating Napa and Sonoma county wildfires, Wine Women invites you to join us for a panel discussion to reflect on the impact to our businesses, our land and our people. Moderated by Chet Laws, Director of Business Development, InterWest Insurance Services, panelists include Shana Jones, CAL Fire ...

WINE WOMEN 2019 Conference

Buena Vista Historical Winery 18000 Old Winery Road, Sonoma

The first annual WINE WOMEN conference will leave attendees feeling they’re on top of the world! Woot! How? Each session has been carefully designed to develop, train, and reinforce key career soft skills, accelerating your learning results. Become more valuable to your employer and clients by putting these skills to immediate use. Feel empowered by ...

Back to School: Insider tips on education, certification and training

NakedWines.com 135 Gasser Drive A, Napa

If you are aiming higher in your career and have at some point considered studying for a WSET, CSW or CWE certifications, obtaining a Wine Business Management qualifications or an MBA in Wine Business, becoming a Master Sommelier or a Master of Wine, this event is for you! Our panelists - alumni of WSET, Sonoma State ...

WINE WOMEN Wednesday Webinars: Your Voice is Power with Sandra McKnight

Online

This is Part 3 of WINE WOMEN 5-part virtual series on Perception. In this online series every Wednesday at 4 PM (PST) our experts will take a deep dive into how your dress, your voice, your message, and your presence influence how you are perceived.

Pivoting During a Pandemic

Like everywhere else in the world, the COVID-19 pandemic created a new “normal” for the wine industry. We had to rewire the way we think, planned, and the very nature of how we worked with each other and interacted with consumers. A complete seismic shift for what is usually a very traditional industry. Join WINE ...

Wine Women Anniversary Event with Maureen Downey

Raymond Vineyards 849 Zinfandel Ln, St. Helena

Join WINE WOMEN and the esteemed wine fraud and counterfeit expert, Maureen Downey on July 14th at 5pm in the Sycamore Grove of the world-famous Raymond Vineyards for our Annual Fundraiser sponsored by Raymond.  Celebrate, reconnect, and meet new friends with us in person as we enjoy live music, passed hors d'oeuvres, and an informative presentation by Maureen Downey.  ...